Marketing Specialist VI

Marketing Specialist
This is the ideal role for a marketing professional who is looking to join
a growing digital and radio business. As our Marketing Specialist, you
will be responsible for selling digital and radio campaigns across a
wide range of digital products and radio stations in Morganton, NC
and the surrounding area. Marketing Specialist to work directly with
the General Manager of the radio stations.
Essential Duties and Responsibilities:
 Account Management: Works directly with clients, prospects,
and company account executives to support their needs and
communicate client expectations.
 Going on in-field calls with prospective clients utilizing the sales
process of creating digital and radio campaigns for prospective
clients utilizing the Client Needs Analysis, Client Solution
Presentations to Closing of the Sale.
 Ability to achieve revenue goals and expectations without
hesitation.
 Responsible for building and maintaining a billing book of
business with guidance and training from the General Manager.
 Work with the support team in processing requests for proposals,
insertion orders, sample spec ads and reporting. (for digital only)
 Project Management: the ability to track timelines and due dates
for deliverables, reviews, and approval for campaign launches.
 Continuity with graphics team: Ensure all ads are being worked
on and deadlines are being achieved so all schedules can run on
time.
 Maintain working knowledge of radio and digital products offered
by the company through continuous training.
 Monitor Campaigns to ensure all campaigns are hitting the
promised impressions goals and spots during their flights. Adjust
priority levels as appropriate.

 Campaign Reports: At month end, review performance reports
for all digital and radio campaigns and present results to the
client.
 Client communication: Work directly with clients to ensure
campaign execution and performance meet their standards.
Qualifications:
 Organization and follow-through are critical skills for this
position.  Logical, process-oriented person, who is effective and
strategically contributes to campaigns.
 Strong work ethic, self-motivated and high achiever with a sales
drive.
 Professional demeanor; comfortable presenting to and
interacting directly with clients.
 Demonstrates the ability to successfully collaborate with various
team environments with dynamic priorities and meeting
deadlines.
 Quick-witted, understanding and offering solutions regarding
various responsibilities.
 In-depth knowledge of performance marketing with special focus
on radio and digital capabilities.
 Self-motivated and strategic thinker with a bias towards action
while also being a strong team player.
 Ability to thrive under pressure and ability to work in a fast-paced
environment.
 Strong partnership and influencing skills.
 Ability to uncover new opportunities to acquire customers
efficiently and on a scale through well-developed relationships
with core channel partners and media agencies.
 Bachelor’s Degree in Communications/Marketing preferred
and/or equivalent work experience.
 Minimum experience working in sales: 1-3 years preferred.
Interested applicants please send resume to Craig Hahn, General
Manager at chahn@curtismedia.com.
Curtis Media Group is an equal opportunity employer.